There is no need to invest in separate hardware for this product, said Mr Pillai. This is because software is used on regular PCs or work stations. The software-based solution on an average is 40 per cent less expensive than hardware-based products.
Virtual instruments represent a fundamental shift from traditional hardware-centered instrumentation systems to software-centered systems, said Mr Pillai. Currently, the measurement equipment available in the market is based on the hardware. The companys virtual instrumentation products (based on a technology concept for testing, measurement and automation that uses software instead of hardware) allows companies to create custom solutions. Our other hardware products are offered at around 30 per cent price cut in comparison to the US, said National Instruments India Pvt Ltd managing director Jayaram Pillai.įor example, NIs basic pack of LabVIEW is offered at Rs 28,000 in India, which was priced over Rs 56,000 a few months back.
We are offering our LabVIEW software at almost half the price, compared to the US pricing. National Instruments (NI) is planning to adopt a new pricing strategy for its products to increase its reach in India.
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